Published inScubanomicsPlugging the Hole in the Scuba Industry: The Critical Difference Between Satisfied and Enthusiastic…I once attended a business seminar where the speaker began his presentation with a statement I’ll always remember: “A satisfied customer…Jan 19, 2022Jan 19, 2022
Small Steps for a Sea Change: Mapping the Path to Sustainability for Your Dive BusinessAccording to NASA data, in 1952 — the year I was born — the carbon dioxide content of earth’s atmosphere was 312 part per million (ppm)…Jan 15, 2022Jan 15, 2022
At the Intersection of People and Wildlife: Drawing the Line Between Interaction and HarassmentAs a diver, I’m often asked what has been my most memorable dive. Of course, like many experienced divers who’ve been at it for years, it’s…Jan 15, 2022Jan 15, 2022
Top of FormFrom Gearing Up to Going Places: Examining a Sea Change in the Scuba IndustryJan 13, 2022Jan 13, 2022